How to Build and Optimise a Scalable SaaS Marketing Funnel
What is a SaaS Sales Funnel? A SaaS sales funnel is a step-by-step process guiding potential customers from the awareness stage to becoming loyal, paying customers. Unlike traditional sales funnels, the B2B SaaS marketing funnel integrates digital management services to focus on a longer customer journey, emphasising relationship building, trust, and ongoing value. Key aspects […]